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Cultivating Connection

Learn how to turn casual readers into loyal community members.

This workshop explores the psychology of reader loyalty and teaches you how to build meaningful relationships through storytelling, engagement, and shared experiences. Hosted by Melissa Makarewicz, who has guided authors in developing supportive and active reader communities, this session helps you choose the right platforms—whether Substack, Facebook, or TikTok—and use them strategically. Whether you’re starting from scratch or growing your reader base, you’ll gain actionable steps to foster genuine connection.

Register individually as a standalone event or gain access to the Zoom link with a paid subscription to Colin Mustful's Substack.

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Substack
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September 18

Marketing that Works: Promoting Your Book Without Breaking the Bank

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November 20

Beyond the Launch: Building an Author Career